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KMID : 0858820180350040053
Journal of Korean Society for Health Education and Promotion
2018 Volume.35 No. 4 p.53 ~ p.63
Public response to a bill of designating public alcohol-free zones: A content analysis of comments to online news
Lee Ji-Hyun

Kim Kwang-Gi
JeKarl Jung
Yoo Seung-Hyun
Abstract
Objectives: This study is to analyze public response to a bill of designating public alcohol-free zone expressed in the forms of comments and social endorsement cues of an online news article.

Methods: The data were 711 valid comments and social endorsement cues on an online article about the proposal of a regulation banning alcohol drinking in public places of Seoul, published on the portal site NAVER and DAUM in June 2016. The comments were analyzed and categorized into four types: supporting the policy, questioning the policy, opposing to the policy, and suggesting policy alternatives.

Results: As results of the study, 48% of the comments supported a bill of designating public alcohol-free zones, and only 9% of the comments opposed. Specifically, support for policies to regulate harm to others was high, but acceptance of policies that directly restricted drinking, such as alcohol-price increase or restrictions on sales hours and places, was low.

Conclusions: The results of this study can be used as a basis for the policy to reduce negative effects of drinking in the public place. Alcohol policy should be strengthened to lower the availability of alcohol such as public place drinking regulations.
KEYWORD
alcohol regulation, public place drinking, alcohol policy, content analysis, online news
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